60% increase in online mortgage loan pre-approvals
Redesigned the way mortgage loan offers are displayed, defined new contact methods, rephrased the main copy, and improved the hierarchy of site elements, thereby increasing the number of pre-approved mortgage loans.
Logistics software for freight transportation
Redesigned the truck operator's app to simplify the administrative process of freight pickup and delivery, while providing key information to optimize the trip.
On-demand LP gas delivery app
Designed the flow for ordering LP gas home delivery, providing users with real-time visibility of their delivery truck’s location and accurate delivery time estimates.
About me
Guiding work with these principles:
Defining strong value propositions and shaping a shared vision with the team.
Deep dive into projects to find the right solutions.
Focused on making each project better than the last.
In my free time, I enjoy playing guitar and occasionally composing my own music.
